All about Diamonds
a quick lesson
The 4 C’s
While the four characteristics below determine the value of a diamond, ultimately the beauty of a diamond is determined by the quality of the cut. Click each “Learn More” button below for an overview.
LEARN MUCH MORE
You’ll find no dull, department-store diamonds here. We hand-pick every diamond we sell in the Diamond Room, ensuring each is correctly cut and proportioned to release their true sparkling potential.
Schedule an appointment in Room 570.